STCC announces 2 new hires in Marketing and Communications

SPRINGFIELD, Mass. – Springfield Technical Community College announces the hiring of Eli Freund as director of Marketing and Communications and Louis Burgos as digital and social media manager.

Freund of Ellington, Conn., comes to the college with experience in communications and journalism. In his new role, Freund will plan and execute strategic marketing and communications programs that promote STCC, among other responsibilities.

He was previously the director of communications for the University of Connecticut School of Engineering where he oversaw external and internal communications. He also managed the integrated marketing plan for the school which included social media, email marketing, paid advertising, search engine optimization and media relations.

In addition to his new role at STCC, Freund serves as an adjunct communications professor at Eastern Connecticut State University.

Prior to his role at UConn, Freund worked as a reporter, covering education and town government for the Chronicle in Willimantic, Conn., and the Journal Inquirer in Manchester, Conn. After leaving journalism, he worked in the Mayor's Office in the Town of East Hartford, Conn., as a communications officer, and worked for Clarus Commerce, coordinating all their public relations in Rocky Hill, Conn.

I’m delighted that Eli and Louis have joined us and will apply their talents to let the community know about STCC’s mission. Dr. Shai Butler, Vice President of Advancement & External Affairs

Freund earned a bachelor’s in journalism from the University of Connecticut and a master's in communication from the University of Hartford.

Burgos, a native of Holyoke, will lead a strong content strategy for STCC across its digital platforms, advancing the college's brand, stakeholder support and enrollment. In his new role, he will develop the college's web content, social media channels, digital media and manage many creative projects, including writing digital copy.

Burgos previously worked at the Center for EcoTechnology in Springfield as a bilingual marketing and communication coordinator, where he managed its social media presence and also served as the videographer/video editor.

In addition to his position at the Center for EcoTechnology, he has also worked as a wedding videographer. Burgos earned an associate degree in Communication Media and Theater Arts in 2018 from Holyoke Community College. In 2020, he continued his education and received a bachelor’s in Communication from Westfield State University.

Dr. Shai Butler, vice president of Advancement & External Affairs who oversees the Marketing and Communications team, said Freund and Burgos are welcome additions to the team.

“I’m delighted that Eli and Louis have joined us and will apply their talents to let the community know about STCC’s mission,” Butler said. “They have the qualities needed to strengthen our marketing and communications efforts.”

Interested in applying to STCC? Visit stcc.edu/apply or call Admissions at (413) 755-3333.

About Springfield Technical Community College

STCC, the Commonwealth's only technical community college, continues the pioneering legacy of the Springfield Armory with comprehensive and technical education in manufacturing, STEM, healthcare, business, social services, and the liberal arts. STCC's highly regarded workforce, certificate, degree, and transfer programs are the most affordable in Springfield and provide unequaled opportunity for the vitality of Western Massachusetts. Founded in 1967, the college – a designated Hispanic Serving Institution – seeks to close achievement gaps among students who traditionally face societal barriers. STCC supports students as they transform their lives through intellectual, cultural, and economic engagement while becoming thoughtful, committed and socially responsible graduates.

MEDIA CONTACT:

Jim Danko, (413) 755-4812, jdanko@stcc.edu

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